What changed after we took over

Eco household brand · Amazon US, CA, UK, JP

3% → 7%profit margin

Problem

Sales looked healthy, but almost nothing was left after ads and fees. US ACOS had drifted to 46% and the UK store was losing money every month.

What we did

Mapped profit per product and market, cut the products losing money on every sale, and traced the ACOS rise to falling conversion rather than higher CPCs.

Eco household brand · Amazon US audit

$1,262a month of waste found

Problem

Phrase match clicks had jumped 156% in a month while conversion halved.

What we did

Found 1,267 search terms that were spending without a single order, blocked them, and moved budget to competitor terms selling at 14% ACOS.

Supplement brand · Amazon US

$350 → $500daily budget, raised by the client

Problem

Every product and keyword sat in one campaign, so nobody could see what was working or control spend.

What we did

Rebuilt it into themed exact-match campaigns from real search term data and added 154 negative keywords across 11 discovery campaigns. With clear numbers, the client raised the budget.

Pink salt brand · Amazon US

47–54%break-even ACOS set per product

Problem

Overstock on one product, single and 6-pack inventory mixed up at FBA, and no idea how much ad spend each product could afford.

What we did

Fixed the inventory records with Amazon, worked out break-even ACOS for every product and built a 6-pack offer to make the margins work.

Health supplement brand · Google Ads

5.7xreturn on ad spend

Problem

A growing ad budget with no clear structure and a customer list that wasn’t being used.

What we did

Built separate campaigns per buyer need, uploaded 37,000+ past customers to Customer Match and scaled budget in small steps to keep cost per sale stable.

Eco household brand · Meta Ads, Thailand

0 → trackedcheckout currency fixed

Problem

Thai shoppers were being shown and charged in USD, which quietly killed conversions and made Meta’s data unreliable.

What we did

Moved the store to correct local currency with server-side Conversions API tracking, verified every purchase event, then picked winning ads by real purchase data.